by Jeff Spear | Jul 28, 2016 | Uncategorized
It may have been twenty years ago when the idea of “branding” became an obsession of higher education. We studied it, engaged consultants to refine it, created roving teams of artistic police to protect it and acted as if a new and highly rigorous discipline had... by Jeff Spear | Jul 13, 2016 | Uncategorized
When I was in private industry a couple of decades ago, most of our sales came from existing customers. If, for any reason, one of our long-term relationships was in trouble, we dispatched whatever resources needed to reattach that customer to the hive. Entering... by Jeff Spear | Jul 2, 2016 | Uncategorized
I normally write about higher education but today I meander into an area of avocation – cars. Bear with me. It was a big gamble. Pickups had been made of steel since, well, the Model T. But steel is heavy and a tendency toward rust makes for an...